Social media for surpassing sports
Press release
With the racial eruptions in America, it was important to have the company give a press release. Their current audience is majority people of color and men specifically. Expressing the company’s sympathy is essential to showing our support towards our target audience.
INSTAGRAM STORY POST
The goal was to change the current Instagram layout to something more appealing. It is also important that our tone stays consistent on all social media platforms. I decided to make this story post for our Instagram as a way for our followers to become more interactive with our page and also utilize our website more.